Along with the advent of daily deal coupon sites such as Treat Me and Grab One, there has been a backlash of opinion from some marketing commentators. They warn that to advertise your products on sale on one of these sites is to risk devaluing your brand and setting up an expectation for customers that they will only buy your products or services when they are on sale.
A recent Trendsetting Report seems to put a different spin on this theory. New generation consumers expect to receive a good deal and will seek to do business with smart, sharp businesses who embrace new technologies. Read more here Trendwatching Report
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